Salesforce, Inc. CRM
Salesforce, Inc. ("Salesforce," the "Company," "we" or "our") is a global leader in customer relationship management ("CRM") technology, helping organizations of any size become agentic enterprises. Founded in 1999, we bring humans, agents, applications, and data together on a trusted, unified platform to unlock growth and innovation.
Our artificial intelligence ("AI") powered Agentforce 360 Platform unites our offerings — spanning sales, service, marketing, commerce, collaboration, data management, integration, analytics, IT service, industry verticals and more — on a single, intelligent platform for trusted enterprise execution. We unify and harmonize across systems, applications and devices to create a complete view of customers. With this single source of customer truth powering agents, teams can be more responsive, productive and efficient and deliver AI-powered, personalized and automated experiences across every channel. With Agentforce, the agentic layer of the Agentforce 360 Platform, our customers can build and deploy always-on digital labor for employees and customers, leveraging autonomous AI agents across business functions that aim to increase productivity, lower costs and drive operational efficiencies. With Agentforce, AI is embedded in the flow of work — in the applications that our customers already use every day. Every Agentforce-embedded application now reasons, learns, and takes action alongside users.
Valuation FY2025 figures against the last close
Where the revenue comes from as reported in the latest 10-K
Revenue by geography
- Americas
- Europe
- Asia Pacific
| Region | FY2025 | FY2024 | FY2023 |
|---|---|---|---|
| Americas | $27.19B | $25.14B | $23.29B |
| Europe | $10.02B | $8.89B | $8.13B |
| Asia Pacific | $4.32B | $3.86B | $3.44B |
As the company reported it, from the “Revenues - Summary of Subscription and Support and Geographic Location Revenue (Details)” note of its latest 10-K. Every figure here has been checked against the total revenue the same filing reported. Regions are the filer's own and are not mapped onto a standard list — one company's “Americas” and another's “United States” are different areas, and making them look comparable would mean making at least one of them wrong. Slices under 1% are folded into “Other”.
Annual financial statements
Income statement
| Fiscal year | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 | FY2019 | FY2018 | FY2017 | FY2016 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $41.52B | $37.90B | $34.86B | $31.35B | $26.49B | $21.25B | $17.10B | $13.28B | $10.54B | $8.44B |
| Cost of revenue | $9.27B | $8.64B | $8.54B | $8.36B | $7.03B | $5.44B | $4.24B | $3.45B | $2.77B | $2.23B |
| Gross profit | $32.26B | $29.25B | $26.32B | $22.99B | $19.47B | $15.81B | $12.86B | $9.83B | $7.77B | $6.20B |
| R&D | $5.99B | $5.49B | $4.91B | $5.05B | $4.46B | $3.60B | $2.77B | $1.89B | $1.55B | $1.21B |
| SG&A | $3.00B | $2.84B | $2.53B | $2.55B | $2.60B | $2.09B | $1.70B | $1.35B | $1.09B | $966.0M |
| Total operating expenses | $23.92B | $22.05B | $21.30B | $21.96B | $18.92B | $15.36B | $12.57B | $9.30B | $7.31B | $5.99B |
| Operating income | $8.33B | $7.21B | $5.01B | $1.03B | $548.0M | $455.0M | $297.0M | $535.0M | $454.0M | $218.0M |
| Interest expense | — | — | — | — | — | — | — | $154.0M | $87.0M | $89.0M |
| Pre-tax income | $9.52B | $7.44B | $4.95B | $660.0M | $1.53B | $2.56B | $706.0M | $983.0M | $420.0M | $179.0M |
| Income tax | $2.06B | $1.24B | $814.0M | $452.0M | $88.0M | $1.51B | $580.0M | $127.0M | $60.0M | $144.0M |
| Net income | $7.46B | $6.20B | $4.14B | $208.0M | $1.44B | $4.07B | $126.0M | $1.11B | $360.0M | $323.0M |
| EPS, basic | 7.85 | 6.44 | 4.25 | 0.21 | 1.51 | 4.48 | 0.15 | 1.48 | 0.50 | 0.47 |
| EPS, diluted | 7.80 | 6.36 | 4.20 | 0.21 | 1.48 | 4.38 | 0.15 | 1.43 | 0.49 | 0.46 |
| Shares, diluted (wtd. avg.) | 956.0M | 974.0M | 984.0M | 997.0M | 974.0M | 930.0M | 850.0M | 775.0M | 735.0M | 700.0M |
Balance sheet
| Fiscal year | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 | FY2019 | FY2018 | FY2017 | FY2016 |
|---|---|---|---|---|---|---|---|---|---|---|
| Cash and equivalents | $7.33B | $8.85B | $8.47B | $7.02B | $5.46B | $6.20B | $4.14B | $2.67B | $2.54B | $1.61B |
| Short-term investments | $2.24B | $5.18B | $5.72B | $5.49B | $5.07B | $5.77B | $3.80B | $1.67B | $1.98B | $602.3M |
| Receivables | $14.34B | $11.95B | $11.41B | $10.76B | $9.74B | $7.79B | $6.17B | $4.92B | $3.92B | $3.20B |
| Total current assets | $28.22B | $29.73B | $29.07B | $26.39B | $22.85B | $21.89B | $15.96B | $10.68B | $9.58B | $6.00B |
| Property, plant and equipment | — | — | — | — | — | $2.46B | $2.38B | $2.05B | $1.95B | $1.79B |
| Goodwill | $57.94B | $51.28B | $48.62B | $48.57B | $47.94B | $26.32B | $25.13B | $12.85B | $7.31B | $7.26B |
| Other intangibles | $6.82B | $4.43B | $5.28B | $7.12B | $8.98B | $4.11B | $4.72B | $1.92B | $827.0M | $1.11B |
| Total assets | $112.31B | $102.93B | $99.82B | $98.85B | $95.21B | $66.30B | $55.13B | $30.74B | $21.98B | $17.58B |
| Accounts payable | — | — | — | — | — | — | — | $165.0M | $76.0M | $115.3M |
| Short-term debt | $4.00B | $0 | $999.0M | $1.18B | $4.0M | $4.0M | $4.0M | $3.0M | $1.02B | $0 |
| Total current liabilities | $37.12B | $27.98B | $26.63B | $25.89B | $21.79B | $17.73B | $14.85B | $11.26B | $10.07B | $7.30B |
| Long-term debt | $10.44B | $8.43B | $8.43B | $9.42B | $10.59B | $2.67B | $2.67B | $3.17B | $695.0M | $2.01B |
| Total liabilities | $53.16B | $41.76B | $40.18B | $40.49B | $37.08B | $24.81B | $21.24B | $15.13B | $11.61B | $10.08B |
| Retained earnings | $22.22B | $16.37B | $11.72B | $7.58B | $7.38B | $5.93B | $1.86B | $1.74B | $635.0M | -$464.9M |
| Total equity | $59.14B | $61.17B | $59.65B | $58.36B | $58.13B | $41.49B | $33.88B | $15.61B | $10.38B | $8.23B |
Cash flow
| Fiscal year | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 | FY2019 | FY2018 | FY2017 | FY2016 |
|---|---|---|---|---|---|---|---|---|---|---|
| Operating cash flow | $15.00B | $13.09B | $10.23B | $7.11B | $6.00B | $4.80B | $4.33B | $3.40B | $2.74B | $2.16B |
| Depreciation and amortisation | $1.20B | $1.00B | $1.10B | $903.0M | $678.0M | $579.0M | $455.0M | $411.0M | $373.0M | — |
| Stock-based compensation | $3.51B | $3.18B | $2.79B | $3.28B | $2.78B | $2.19B | $1.78B | $1.28B | $997.0M | $820.0M |
| Capital expenditure | $594.0M | $658.0M | $736.0M | $798.0M | $717.0M | $710.0M | $643.0M | $595.0M | $534.0M | $464.0M |
| Investing cash flow | -$8.59B | -$3.16B | -$1.33B | -$1.99B | -$14.54B | -$3.97B | -$2.98B | -$5.31B | -$2.01B | -$2.68B |
| Financing cash flow | -$8.08B | -$9.43B | -$7.48B | -$3.56B | $7.84B | $1.19B | $164.0M | $2.01B | $221.0M | $998.0M |
| Dividends paid | $1.59B | $1.54B | $0 | $0 | — | — | — | — | — | — |
| Buybacks | $12.60B | $7.83B | $7.62B | $4.00B | $0 | $0 | — | — | — | — |
Figures as tagged in each year's own filing, in US dollars. A year restated by a later filing shows the restated figure. Capital expenditure, dividends and buybacks are cash out, shown positive. A line the filer does not report is not listed. Latest from accession 0001108524-26-000085.
Plot the figures US dollars
- Revenue
- Gross profit
- Net income
| Fiscal year | FY2016 | FY2017 | FY2018 | FY2019 | FY2020 | FY2021 | FY2022 | FY2023 | FY2024 | FY2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $8.44B | $10.54B | $13.28B | $17.10B | $21.25B | $26.49B | $31.35B | $34.86B | $37.90B | $41.52B |
| Gross profit | $6.20B | $7.77B | $9.83B | $12.86B | $15.81B | $19.47B | $22.99B | $26.32B | $29.25B | $32.26B |
| Net income | $323.0M | $360.0M | $1.11B | $126.0M | $4.07B | $1.44B | $208.0M | $4.14B | $6.20B | $7.46B |
Recent filings and events
- Officer or director change Someone at the top arrived or left. The item covers everything from a board retirement to a chief executive being removed, and only the filing itself says which. Item 5.02
- Results announced The quarterly or annual earnings release. Arrives four times a year from almost every company here. Item 2.02
- Officer or director change Item 5.02
- Officer or director change Item 5.02
- Officer or director change Item 5.02
- Results announced Item 2.02
- Regulation FD disclosure Something the company told the market and had to tell everyone at once - usually a slide deck or a press release. Item 7.01
- Material agreement signed The company entered an agreement outside the ordinary course of business - a large contract, a credit facility, a merger agreement. Item 1.01
- New debt or obligation The company has taken on debt or a comparable obligation. Item 2.03
- Material agreement signed Item 1.01
- New debt or obligation Item 2.03
- Officer or director change Item 5.02
Item numbers are Form 8-K's own, and a filing date is up to four business days after the thing it reports. The same feed across the whole market.
Others in SIC 7372
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| CRWD | CrowdStrike Holdings, Inc. | $263.73B | — | 21.7% |
| SHOP | SHOPIFY INC. | $218.48B | 179.4x | 30.1% |
| NOW | ServiceNow, Inc. | $164.36B | 95.2x | 20.9% |
| NET | Cloudflare, Inc. | $115.42B | — | 29.8% |
| SNOW | Snowflake Inc. | $114.81B | — | 29.2% |