NU SKIN ENTERPRISES, INC. NUS
Nu Skin Enterprises, Inc. develops and distributes a comprehensive line of premium-quality beauty and wellness solutions in nearly 50 markets worldwide. In 2025, our revenue of
$1.5 billion was primarily generated by our two primary product categories: beauty products and wellness products. We operate in the direct selling channel, primarily utilizing person-to-person
marketing to promote and sell our products, including through the use of social and digital platforms.
synergistic and adjacent growth through our strategic investment arm known as Rhyz Inc., which we formed in 2018. Our Rhyz businesses primarily consist of consumer, technology and manufacturing companies. In 2025, the Rhyz companies generated
Valuation FY2025 figures against the last close
Annual financial statements
Income statement
| Fiscal year | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 | FY2019 | FY2018 | FY2017 | FY2016 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $1.49B | $1.73B | $1.97B | $2.23B | $2.70B | $2.58B | $2.42B | $2.68B | $2.28B | $2.21B |
| Cost of revenue | $453.8M | $550.2M | $611.9M | $630.9M | $675.2M | $658.0M | $581.4M | $634.1M | $502.1M | $500.5M |
| Gross profit | $1.03B | $1.18B | $1.36B | $1.59B | $2.02B | $1.92B | $1.84B | $2.04B | $1.78B | $1.71B |
| R&D | $10.8M | $13.0M | $22.6M | $23.3M | $27.2M | $23.3M | $30.1M | $23.0M | $22.0M | $24.3M |
| SG&A | $432.1M | $479.0M | $546.9M | $555.8M | $654.4M | $636.5M | $616.0M | $662.3M | $564.5M | $554.2M |
| Total operating expenses | $965.6M | $1.33B | $1.31B | $1.48B | $1.79B | $1.67B | $1.57B | $1.80B | $1.50B | $1.48B |
| Operating income | $65.8M | -$151.6M | $48.3M | $110.8M | $234.0M | $257.6M | $267.4M | $240.9M | $274.5M | $231.1M |
| Interest expense | $13.9M | $26.4M | $25.6M | $13.5M | $11.0M | $13.1M | $19.2M | $21.8M | $22.2M | $15.6M |
| Pre-tax income | $196.2M | -$175.1M | $26.6M | $89.0M | $232.5M | $256.2M | $255.2M | $219.7M | $265.6M | $212.8M |
| Income tax | $36.0M | $28.5M | $18.0M | $15.8M | $85.2M | $64.9M | $81.6M | $97.8M | $136.1M | $69.8M |
| Net income | $160.2M | -$146.6M | $8.6M | $104.8M | $147.3M | $191.4M | $173.6M | $121.9M | $129.4M | $143.1M |
| EPS, basic | 3.25 | -2.95 | 0.17 | 2.10 | 2.93 | 3.66 | 3.13 | 2.21 | 2.45 | 2.58 |
| EPS, diluted | 3.18 | -2.95 | 0.17 | 2.07 | 2.86 | 3.63 | 3.10 | 2.16 | 2.36 | 2.55 |
| Shares, diluted (wtd. avg.) | 50.3M | 49.7M | 49.9M | 50.5M | 51.4M | 52.8M | 55.9M | 56.5M | 54.9M | 56.1M |
Balance sheet
| Fiscal year | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 | FY2019 | FY2018 | FY2017 | FY2016 |
|---|---|---|---|---|---|---|---|---|---|---|
| Cash and equivalents | $238.6M | $186.9M | $256.1M | $264.7M | $339.6M | $402.7M | $335.6M | $386.9M | $426.4M | $357.2M |
| Short-term investments | $1.2M | $11.1M | $11.8M | $13.8M | $15.2M | $21.2M | $8.4M | $11.3M | $11.8M | $10.9M |
| Receivables | $39.5M | $50.8M | $58.7M | $47.4M | $41.3M | $63.4M | $50.4M | — | — | — |
| Inventory | $178.6M | $190.2M | $280.0M | $346.2M | $399.9M | $314.4M | $275.9M | $295.8M | $253.5M | $249.9M |
| Total current assets | $547.7M | $538.6M | $701.9M | $759.9M | $873.0M | $903.2M | $740.2M | $799.2M | $777.8M | $714.3M |
| Property, plant and equipment | $377.2M | $379.6M | $433.0M | $444.8M | $453.7M | $468.2M | $453.6M | $464.5M | $464.6M | $444.7M |
| Goodwill | $83.6M | $83.6M | $218.2M | $206.4M | $206.4M | $203.0M | $196.6M | $196.6M | $115.0M | $115.0M |
| Other intangibles | $42.6M | $74.3M | $95.3M | $66.7M | $77.0M | $89.5M | $80.3M | $90.0M | $67.6M | $63.6M |
| Total assets | $1.41B | $1.47B | $1.81B | $1.82B | $1.91B | $1.96B | $1.77B | $1.69B | $1.59B | $1.47B |
| Accounts payable | $26.2M | $34.9M | $43.1M | $54.0M | $50.0M | $66.2M | $39.0M | $47.6M | $50.3M | $41.3M |
| Short-term debt | $20.0M | $30.0M | $25.0M | $25.0M | $107.5M | $30.0M | $27.5M | $69.5M | $77.8M | $82.7M |
| Total current liabilities | $263.7M | $296.6M | $328.9M | $359.2M | $529.7M | $542.9M | $356.8M | $439.7M | $447.4M | $399.0M |
| Long-term debt | $204.2M | $363.6M | $478.0M | $377.5M | $268.8M | $305.4M | $334.5M | $361.0M | $310.8M | $334.2M |
| Total liabilities | $600.1M | $817.5M | $986.7M | $923.7M | $993.7M | $1.06B | $893.7M | $912.6M | $885.3M | $810.0M |
| Retained earnings | $1.86B | $1.71B | $1.87B | $1.94B | $1.91B | $1.84B | $1.73B | $1.64B | $1.61B | $1.56B |
| Total equity | $805.2M | $651.5M | $822.0M | $897.3M | $912.8M | $894.3M | $875.3M | $781.9M | $704.6M | $664.1M |
Cash flow
| Fiscal year | FY2025 | FY2024 | FY2023 | FY2022 | FY2021 | FY2020 | FY2019 | FY2018 | FY2017 | FY2016 |
|---|---|---|---|---|---|---|---|---|---|---|
| Operating cash flow | $80.3M | $111.7M | $118.6M | $108.1M | $141.6M | $379.1M | $177.9M | $202.7M | $302.6M | $275.3M |
| Depreciation and amortisation | $52.3M | $69.8M | $70.9M | $72.5M | $76.3M | $74.0M | $76.7M | $83.0M | $71.6M | $72.4M |
| Stock-based compensation | $24.1M | $14.8M | $15.6M | $12.4M | $23.2M | $24.1M | $9.9M | $26.6M | $19.3M | $8.9M |
| Capital expenditure | $34.3M | $41.6M | $58.5M | $59.1M | $68.6M | $63.8M | $66.1M | $70.4M | $60.2M | $50.2M |
| Investing cash flow | $170.7M | -$38.0M | -$134.5M | -$67.1M | -$88.7M | -$79.4M | -$71.4M | -$108.8M | -$92.0M | -$57.9M |
| Financing cash flow | -$202.4M | -$133.2M | $10.7M | -$99.5M | -$104.7M | -$245.2M | -$154.8M | -$116.7M | -$159.6M | -$134.7M |
| Dividends paid | $11.8M | $11.9M | $77.6M | $77.0M | $76.3M | $78.4M | $82.2M | $80.6M | $76.1M | $78.4M |
| Buybacks | $20.0M | $0 | $13.0M | $70.0M | $80.4M | $144.3M | $825.0K | $69.6M | $71.7M | $247.2M |
Figures as tagged in each year's own filing, in US dollars. A year restated by a later filing shows the restated figure. Capital expenditure, dividends and buybacks are cash out, shown positive. A line the filer does not report is not listed. Latest from accession 0001140361-26-005130.
Plot the figures US dollars
- Revenue
- Gross profit
- Net income
| Fiscal year | FY2016 | FY2017 | FY2018 | FY2019 | FY2020 | FY2021 | FY2022 | FY2023 | FY2024 | FY2025 |
|---|---|---|---|---|---|---|---|---|---|---|
| Revenue | $2.21B | $2.28B | $2.68B | $2.42B | $2.58B | $2.70B | $2.23B | $1.97B | $1.73B | $1.49B |
| Gross profit | $1.71B | $1.78B | $2.04B | $1.84B | $1.92B | $2.02B | $1.59B | $1.36B | $1.18B | $1.03B |
| Net income | $143.1M | $129.4M | $121.9M | $173.6M | $191.4M | $147.3M | $104.8M | $8.6M | -$146.6M | $160.2M |
Recent filings and events
- Officer or director change Someone at the top arrived or left. The item covers everything from a board retirement to a chief executive being removed, and only the filing itself says which. Item 5.02
- Results announced The quarterly or annual earnings release. Arrives four times a year from almost every company here. Item 2.02
- Officer or director change Item 5.02
- Shareholder vote The results of the annual meeting or a special vote. Item 5.07
- Officer or director change Item 5.02
- Results announced Item 2.02
- Material agreement signed The company entered an agreement outside the ordinary course of business - a large contract, a credit facility, a merger agreement. Item 1.01
- New debt or obligation The company has taken on debt or a comparable obligation. Item 2.03
- Officer or director change Item 5.02
- Officer or director change Item 5.02
- Annual report filed A new 10-K. The figures and the business description on this site come from it. Form 10-K
- Results announced Item 2.02
Item numbers are Form 8-K's own, and a filing date is up to four business days after the thing it reports. The same feed across the whole market.
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